Whether it be through new packaging, new formulations, new expressions or new ways of thinking, the releases in May showed us that flavour is the still the name of the game.
REDBREAST RECEIVES 11,000 BIDS FOR DREAM CASK RELEASE
Irish distillers Redbreast saw thousands of whiskey fans around the world enter a ballot to purchase its 29-year-old Dream Cask release.... Read More
LAPHROAIG RELEASES 2021 CÁIRDEAS SCOTCH
Scotch Whisky brand Laphroaig has unveiled its 2021 Cáirdeas bottling, a whisky finished in a Pedro Ximénez cask.... Read More
BACARDÍ EXPANDS REAL RUM CANNED COCKTAIL RANGE
Global rum brand Bacardi is expanding its Real Rum Canned Cocktail range with the release of three lush, tropical flavours.... Read More
BELVEDERE VODKA EXPANDS WITH BELVEDERE ORGANIC INFUSIONS
Global Vodka brand Belvedere has launched Belvedere Organic Infusions which contains 100% organic real fruits and botanicals.... Read More
BUFFALO TRACE ANNOUNCES E.H. TAYLOR, JR. WAREHOUSE C BOURBON
Kentucky Whiskey distillery Buffalo Trace has announced the one-time release of Colonel E.H. Taylor, Jr. Warehouse C Bourbon, in honour of the name-sake who left his mark on the distillery and the bourbon industry as a whole.... Read More
KAHLÚA BRING VIBRANT COLOURS TO ITS NEW BOTTLE DESIGN
Global coffee liqueur brand Kahlúa has debuted a new look for its labelling that plays on the red and yellow colour palette of the original.... Read More
MAKER'S MARK & ORLANDO SORIA WANT TO MAKEOVER YOUR HOME BAR
Global Bourbon brand Maker’s Mark has teamed up with Celebrity Interior Designer Orlando Soria to bring people together for the ultimate #MakersHour cocktail hour with its Remarkable Home Bar contest.... Read More
LUXURY WHISKEY BRAND WOLVES RELEASES SPRING RUN
Californian luxury whiskey brand Wolves Whiskey is back with its third limited-edition, online-only release titled “Spring Run.”... Read More
TIA MARIA RELEASES MATCHA CREAM LIQUEUR IN US
International coffee liqueur brand Tia Maria has introduced an indulgent creamy liqueur with the distinctive flavours and natural caffeine of Japanese green Matcha tea extract... Read More
SKYY VODKA RELAUNCHES WITH INNOVATIVE NEW LIQUID
Iconic, global Vodka brand Skyy has announced a relaunch that includes a new, modern pack design and liquid refresh formulated to enhance the vodka + soda.... Read More
