If you’re looking to put a beast in your belly this summer, but perhaps in a more convenient format, then Kraken Rum has you covered.
Darkened by the beast itself, the Rum is now available in three popular rum taste profiles to deliver a refreshing mix of classic and contemporary flavours.
Kraken Rum cocktails in a can are available in:
- Kraken & Cola: Balanced cola spices and spiced rum upfront with light citrus on the nose. Rich vanilla and caramel undertones. Finishes with toasted oak and sugarcane.
- Kraken & Ginger Beer: Candied ginger and honey on the nose. Woody, spicy ginger starts upfront and lasts throughout. Finishes vanilla with subtle tropical fruit and brown sugar.
- Kraken Rum Punch: Balanced pineapple, cherry, and citrus on the nose. Tropical pineapple upfront with juiced limes throughout with building maraschino and sunburst orange. Finishes ripe mango and citrus peel.
The canned cocktails are packaged at 5% ABV and sold in Arizona, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Maryland, Massachusetts, Minnesota, Missouri, Ohio, Rhode Island, Tennessee, Texas, Washington, and Wisconsin.
“As the demand for ready-to-drink beverages continues to boom and category growth rises, we’re eager and thrilled to introduce a new and convenient way for consumers to enjoy their favourite rum cocktails in three carefully curated flavours,” said Lander Otegui, Senior Vice President of Marketing at Proximo Spirits.
“As one of the only dark rum-based RTD offerings on the shelves, our Kraken Rum cocktails offer an unexpected way to add a little extra fun to your summer plans whether you’re sipping at home or on an adventure at sea.”
Named for the sea beast of myth and legend, Kraken is celebrating its newly released ready-to-drink cocktails by giving rum drinkers a chance to win a squid spotting expedition around the island of Roatan in Isa Guadalupe. To enter the Krak Open Summer Sweepstakes and a chance to win an all-expenses-paid trip to spot a real-life Kraken, visit KrakOpenSummer.com.