American Vodka brand Smithworks has announced the launch of Smithworks Hard Seltzer Lemonade in collaboration with country music artist Blake Shelton.
Designed to provide American consumers with the nostalgic taste of summer through four convenient mouth-watering lemonade flavours, the new RTD’s are said to be inspired by America’s Heartland.
Perfectly balanced and packed with lemonade flavour, the range includes:
- Classic Lemon – Our version of the All-American taste of summer: classic, cool lemonade. Serve chilled for a refreshing, tart, slightly sweet taste for those hot summer months.
- Ripe Strawberry – Like the first bite into summer’s favourite fruit: strawberry. A refreshing, slightly sweet infusion into lemonade with a punch of fresh-tasting strawberry flavour.
- Southern Peach Tea – A nod to our Heartland roots, offering the perfect flavours of refreshing lemonade blended with southern sweet tea and a juicy peach twist.
- Crisp Lime – Inspired by Blake’s favourite combination of lemon and lime, brings the tart crispness of lime flavour to the crisp sweetness of America’s favourite drink.
“As a member of the Smithworks family, Blake Shelton has played an integral role in the development of the Smithworks brand and this new launch, inspired by his summers in the Heartland,” said Regan Clarke, Vice President, Smithworks, Pernod Ricard USA.
“With the ready-to-drink category forecasted to be the fastest-growing category over the next five years, we are thrilled to enter this space and offer a new spin with our Smithworks Hard Seltzer Lemonades like no others.”