CLCollectiveCOCKTAILCollectiveCOCKTAICOCKTAILCOLLECTIVECOCKTAILCOLLECTIVECOCKTAILCOLLECTIVECOCKTAILCOLLECTIVE
BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA

February 24,2023

Global Gin brand Bombay Sapphire has unveiled Bombay Sapphire Premier Cru Murcian Lemon in the United States.

With the bright, elegant flavour notes of Murcian Fino lemons, the new super premium expression has been created to celebrate the region of Murcia in Spain and the stunning citrus that it produces.


“We are delighted that gin fans will soon be trying this stunning new expression from Bombay Sapphire, which is a multifaceted celebration of renowned Murcian citrus,” said Bombay Sapphire Master Distiller, Dr Anne Brock.

“I am incredibly proud of the meticulous processes used to produce Bombay Sapphire Premier Cru, from the skilled sourcing and preparation of botanicals to my role in carefully adapting every small batch of gin to bring out the nuances of the late harvest during distillation, amplifying the unique characteristics and finest flavours into a consistent flavour profile every year,” continued Brock.

Each small batch is personally and precisely cut by Master Distiller, Dr. Anne Brock, to showcase the best of the late harvest and to ensure every bottle is consistent year after year.

In tandem, Master of Botanicals Ivano Tonutti, works closely with suppliers and farmers across the globe to source the highest quality ingredients to create a fitting tribute to Murcia and beyond. This London Dry Gin contains no artificial flavours or essences. The expression draws all its flavour solely from the botanicals and the distillation process alone, capturing nature’s best flavours.

“I am delighted to showcase the work of our suppliers and farmers in Murcia, many of whom I’ve known personally for over 20 years, in a truly remarkable gin,” said Bombay Sapphire Master of Botanicals, Ivano Tonutti.

“Each lemon has been hand-picked at its ripest moment in small quantities during the late Fino harvest season, using skillful techniques passed down from generation to generation. Murcian citrus is particularly special due to the exact region where it is grown,” continued Tonutti.

“Sitting in a basin between mountain and sea, it is the perfect micro-climate for growing citrus that slowly ripens in the winter months for the best tasting fruit and impactful flavour.”

As well as the Fino Lemons, the Murcian citrus flavours are enhanced by mandarins and sweet navel oranges for a subtly sweet yet balanced taste that elevates classic cocktails and everyday moments.

Providing a unique citrus foundation for various classic cocktails, the expression utilises perfectly ripened Murcian Fino lemons matured in the Mediterranean sun and left to ripen in the winter months. They are hand-picked and hand-peeled when they are ripest to ensure the most intense citrus aromas and flavours are harnessed.

Like all Bombay Sapphire gins, the elevated notes of the botanicals are unlocked and then captured by the signature Vapor Infusion process at the home of Bombay Sapphire, Laverstoke Mill, in Hampshire, England.

For more information, go to bombaysapphire.com

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

CONDESA GIN, THE "GIN OF MÉXICO", TO BE LAUNCHED IN THE US

April 19,2024

Condesa, the fastest-growing Super Premium Gin in Mexico, will launch two expressions, Clásica and Prickly Pear & Orange Blossom, in the US.

Created to reflect a younger and more cosmopolitan vision of the country that reaches beyond Agave, Condesa Gin showcases the endless possibilities of Mexico’s rich and diverse botanicals and distilling talent.


“The gin category is evolving, as consumers trade up to premium brands from interesting places with compelling stories,” said Britt West, Executive Vice President and General Manager of Spirit of Gallo, the American Spirits Company that imports the brand.

“We know Condesa will appeal to consumers who want a truly unique and creative experience, and we look forward to working with the founders and ownership team to help Condesa reach its full potential.”

Named after one of Mexico City’s most iconic neighbourhoods, Condesa is artisanally made by a team led by award-winning master distiller Hillhamn Salome in a micro-distillery in the heart of the city. Her chosen botanicals nod to local rituals for cleansing the body and mind and amplification of consciousness.

Once a secret of Mexico’s culinary royalty, both expressions have been adopted by some of the best bars in the world from Mexico City to New York, Los Angeles and Rome.

For more information, go to condesagin.com

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

JACK DANIEL'S COUNTRY COCKTAILS LAUNCH ITS NEW HARD TEA

April 19,2024

With a nod to its Southern Heritage, Tennessee Whiskey brand Jack Daniel’s has expanded its Country Cocktail range with the release of its new Hard Tea.

Debuting with four flavours – Original, Peach, Raspberry, and Blackberry – the range looks to achieve a perfect balance of black tea, true-to-fruit flavour, and sweet finish.


“We are excited about our launch of Jack Daniel’s Country Cocktails Hard Tea entering the fast-growing hard tea category,” said Keith Cunningham, VP of Partnerships – Pabst.

“Through our partnership with Brown-Forman and the iconic Jack Daniel’s brand, we’ve developed a new twist on the beverage that pays homage to its traditional southern roots.”

Perfect for sipping on the porch paired with a good conversation, each flavour offers drinkers a bold and refreshing quality experience for those who know what tea is all about.

“All four of our great flavours each shine in their own way. It’ll be hard to choose a favourite, but every flavour is guaranteed to deliver a smooth, bright and refreshing experience for consumers,” Cunningham continued. 

The four flavours will be available in a 12-oz can twelve-pack in thirteen states, including CA, TX, ID, AL, GA, SC, NC, TN, KY, IL, MI, WI, and PA. The Original & Peach will also be offered in 16oz and 23.5oz single-serve cans in those limited states.

For more information, go to jackdaniels.com

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

CASAMIGOS RELEASES CASAMIGAS JALAPEÑO WITH CINDY CRAWFORD

April 9,2024

Global tequila brand Casamigos has teamed up with Iconic supermodel and entrepreneur Cindy Crawford to release its latest expression, Casamigas Jalapeño Tequila.

Crawford’s drink of choice inspired Casamigos Tequila founders George Clooney, Rande Gerber and Mike Meldman to create the jalapeño tequila that is naturally flavoured with jalapeños to create a spicy yet balanced liquid with just the right level of heat.


“As much as I love Casamigos, my go-to drink for a fun night is a skinny, spicy Casamigos margarita,” says Cindy. Casamigas Jalapeño makes it that much easier. It’s Casamigos with a kick!”

For both Cindy and Gerber, this new launch is personal. “Cindy has obviously been part of the Casamigos journey since day one, and I’m excited that she now gets to put her special touches on Casamigas,” he said. “It’s been over six years in the making.”

Made from 100% blue Weber agave from the rich clay soil of Jalisco, Casamigas is naturally flavoured with jalapeños to create a spicy yet balanced tequila, perfect for a spicy margarita or chilled shot.

In addition to the clean-tasting notes of spicy jalapeños, the expression offers hints of citrus, offering, and sweet agave, a pleasant kick that is balanced with a smooth citrus finish.

PIN IT

The label, also designed by Rande, has Cindy playfully disrupting the traditional label with a fresh and fun design. Flames of fire, a jalapeño and Cindy’s trademark lips and beauty mark are sketched on the label, along with a red “A” crossing out the “O” in Casamigos.

The Casamigos’ founders’ initials are also playfully crossed out with “CC,” and Cindy Crawford’s signature is added in between George Clooney and Rande Gerber’s, finishing the design.

For more information, go to casamigos.com

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

KAVALAN LAUNCHES ITS TRIPLE SHERRY CASK IN U.S.

April 3,2024

Taiwanese Whiskey brand Kavalan is releasing its award-winning Triple Sherry Cask expression to the American market.

The brand has aged Kavalan’s velvety texture and signature sweetness in a rare combination of Oloroso, Pedro Ximénez (PX) and Moscatel-aged casks.


The 43% ABV expression produces notes of cinnamon, candied smoked plum, and citrus layered with berry, tropical fruit, and longan aromas, with a dash of honey, chocolate, and toffee.

“We believe Triple Sherry will win the hearts of U.S. drinkers. It’s the only whisky out there that combines three different sherry casks. The Sherry flavours explode with taste and aromas of dried fruits, rich caramel, sweet maltose and tropical fruits,” said King Car Group CEO Mr YT Lee.

After fully maturing Kavalan’s new make spirit in the three individual sherry casks, Triple Sherry Cask reflects a three-stage balancing act of marrying vats. The process allows the three whiskies, once fully matured in the three respective sherry casks, to rest and meld together in perfect fusion, locking in optimal smoothness.

“During this process, the flavours harmonize through a myriad combination of the three sherry cask whiskies, creating up to nine distinct sherry dimensions,” says Senior Blender Zerose Yang.

“With the dried fruits of the Oloroso cask as its main character, Triple Sherry is embellished with the sweetness of PX and Moscatel casks,” Yang continued.

The packaging design features fluid painting intertwined with white, gold, and red colours, which symbolise the multilayered and smooth taste of triple sherry cask whisky. Underscored on the tin capsule is a double silver line, symbolising the Central Mountain and Snow Mountain ranges surrounding Kavalan Distillery.

For more information, go to kavalanwhisky.com

BOMBAY SAPPHIRE LAUNCHES PREMIER CRU MURCIAN LEMON IN USA Into The Mix

THE FINNISH LONG DRINK LAUNCHES NEW PERMINANT PEACH FLAVOUR

March 19,2024

RTD brand The Finnish Long Drink has announced the return of its Peach flavour, the first new flavour to be added to the brand’s permanent expressions in four years.

Originally launched last year as a limited edition, the flavour soon became a fan favourite due to its bright, fresh, and fruity notes of peach.


“We’re beyond ecstatic to make Peach a permanent product in our lineup,” says Sakari Manninen, Co-Founder of The Finnish Long Drink. When we first rolled out the drink as part of our Midsummer pack, we didn’t have any plans on keeping it around past the summer, but the pack performed exceptionally well.

“We’ve waited a long time to introduce a new flavour to the market,” continued Manninen. “However, throughout this time, we have been experimenting and investing time to ensure that any new flavour we develop is truly an authentic long drink. Peach achieved just that and was just too delicious not to share with the world.”

PIN IT

Honouring the traditional Finnish drink, The Finnish Long Drink was created to bring the “national drink of Finland” to America. Born out of a need to cater to guests of the 1952 Olympic Games in Helsinki, long drinks are now the best-selling category of liquor in the country.

“What really convinced us to make it a permanent addition was the feedback we received from consumers,” added Co-Founder Ere Partanen. “They were incredibly persistent and quickly fell in love with the flavour.

“Our goal has always been to introduce Americans to long drinks, and Peach is a flavour that truly seems to resonate stateside, so what better way to bring even more fans into The Long Drink family.”

To find out more, go to thelongdrink.com

See the latest on Youtube and Instagram

Follow and subscribe for videos, photos & more ... Follow Follow