Vodka producer Belvedere is expanding its portfolio with the launch of Belvedere Heritage 176, a new malted rye spirit that is technically not Vodka.
Due to European law, Heritage 176 cannot be called ‘vodka’ because the malted rye spirit was distilled to 92% rather than the required 96% for vodka.
The new release aims to challenge neutrality in vodka and celebrate the technique of malting rye that was widely used by Polish rye vodka makers until the 1890s.
The brand’s master rye distillers experimented with different levels of malted rye in the final spirit and concluded that 2% delivered the ‘most complex flavour profile’.
Rodney Williams, president and CEO of Belvedere Vodka, said: “Belvedere remains committed to showcasing that rye can impart unexpected, authentic and nuanced taste.
“In 2018, our release of two different single estate rye vodkas based on the same strain of rye demonstrated that terroir plays a significant role in shaping rye flavours.
“Now with Heritage 176 we are continuing to display rye’s enormous potential for rich and bold flavours, this time by malting rye to bring out its depth of flavour. Heritage 176 is a new sipping vodka-based [on] an old production technique.”
For more info on Heritage 176, go to belvederevodka.com