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BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA

November 17,2023

A new Tequila brand, Casa Obsidiana, has been launched by the Beckmann Gonzalez family of Jalisco, Mexico and the Boisset family of Burgundy and California.

Set to merge the heritage art of Tequila making with the culture of modern Mexico, the brand has been crafted by a trio of masters: A master tequilero, a master vintner, and masters in the tequila world.

For this new venture, Jean-Charles Boisset, a world leader in wine hailing from Burgundy with wineries in France and California, joined forces with Jorge and Roberto Beckmann Gonzalez, who have inherent expertise from over 260 years of family experience in tequila making.

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“We have always been inspired by the culture of tequila and of Mexico at large, from its ancient history to its modern art,” says Jean-Charles Boisset, Proprietor of the Boisset Collection and Co-Founder of Casa Obsidiana.

“We have known Jorge and Roberto and their family for more than two decades and have always dreamt of creating a tequila that united their family with ours. They bring the founding history of tequila while we represent the heritage of wine and barrel-finishing. Together, we bring a distinctive, passionate and spiritual energy to the world of tequila that is distinctly ours and represents tradition and modernity.”

Uniting their own mastery and artistry in the craft of tequila and winemaking to create an incredibly smooth yet complex spirit, the two families have focused on the locality of the ingredients, heritage Agave strains and four-decades-old proprietary yeast to create the world’s most refined, exquisite tequila.

“We are thrilled to partner with the Boisset team on a spirit that infuses old-world values of tequila with new-world, innovative finishing methods to produce a truly one-of-a-kind authentic tequila,” added Roberto Beckmann, Co-Founder of Casa Obsidiana. “Our goal is to bring forth a tequila that embodies everything a modern Mexico represents – art, culture, architecture, and a certain ‘modo de vivir.’ With the expertise of Francisco, Casa Obsidiana stands alone.”

With a portfolio that comprises a Blanco, a Reposado, and an Añejo – are all made from 100% Blue Weber agave, the new brand is presenting its liquid in handcrafted ceramic bottles created by Mexican artisans and adorned with its namesake obsidian stone.

“My life’s work as an advocate for the art of authentic tequila making and the protection of its rich history and culture is embedded into Casa Obsidiana’s tequilas,” says Francisco Quijana, Master Tequilero at Casa Obsidiana.

“I was excited to see the development of the tequila’s tasting notes after being aged in wine barrels and found that the end result both honours the traditions of tequila making while shining a light on what modern-day Mexico has to offer. It’s also exciting to bring this to life beside partners both old and new.”

Casa Obsidiana’s lineup of ultra-premium tequilas include:

  • Casa Obsidiana Blanco: Casa Obsidiana Blanco’s bottle shape, called Coa, is inspired by the agave piña, or the core of the agave plant that is roasted and fermented to become tequila. The youngest expression of the portfolio is aged for 16 days, creating an aroma of papaya, white flowers, vanilla, and allspice with a lush mouthfeel with notes of vegetation and black pepper.
  • Casa Obsidiana Reposado: The bottle shape of Casa Obsidiana Reposado is inspired by water’s fluid movement and ability to gently shape over time, with a colour reminiscent of the Blue Weber agave plants. Aged for four months, the tequila features an aroma of hazelnut, toffee, charred peppers, and stewed citrus. The palate provides tasting notes of warm baking spices, caramel, and earthy agave.
  • Casa Obsidiana Añejo: An ode to Mexican cubism, the Casa Obsidiana Añejo bottle’s rich red colour represents the iron-rich volcanic earth of its estate agave fields. The Añejo is aged for 15 months and has an aroma of oak, coffee, clove, and candied citrus. Tasting notes include butterscotch, cinnamon, raisins, and roasted agave.

Casa Obsidiana pays tribute to the obsidian stone found in abundance nestled among the volcanic earth where its agave plants are grown and harvested, as it has been used in Mexican culture and rituals for thousands of years and is known to cleanse oneself of negative influences. The stone is dark in colour to make space for light, passion, and positive intention within us.

Casa Obsidiana is a tequila forged from the elements of Mexico that hopes to bring light and vibrancy to cherished moments.

 For more information, go to casaobsidiana.com

Launch events will take place on December 6 and 7 at Boisset’s Calistoga Depot Distillery. A master class, ‘Casa Obsidiana — Forged from the Elements, Created by Passion,’ led by Jean-Charles Boisset and Jorge and Roberto Beckmann Gonzalez will take place on December 7. Tickets can be purchased here.

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

MINTY IS AN ORGANIC MINT LIQUEUR CAPTURING THE ESSENCE OF THE ALPS

March 12,2025

French organic spirits brand, Pegasus Distillerie, has announced the launch of a fresh, smooth and transparent mint liqueur called Minty.

Crafted using three types of organic mint, grown and handpicked in the heights of the Alps: orange mint, Japanese mint, and Moroccan mint, the liqueur with no artificial colors or flavors,  is uniquely fresh and smooth.

Transporting the drinker from the crisp heights of the Alps to the soothing warmth of Morocco, the liqueur awakens the senses and unfolds with the bright citrus notes of the orange mint, while the finish lingers with the depth of Japanese mint and the warm comfort of Moroccan mint.

“I founded Pegasus Distillerie on a commitment to bringing consumers the purest refined spirits that don’t sacrifice flavor or quality, and Minty is truly an embodiment of that,” says Maxime Girardin, Founder and Master Distiller at Pegasus Distillerie.

Standing out in the rapidly-growing liqueur category with lower sugar content, total transparency and a sophisticated flavor profile, Minty undergoes several rounds of distillation using the innovative iStill technology, adding body and smoothness to the neutral alcohol ahead of the botanical infusion.

“The inspiration for MINTY came from many years of skiing in the Alps,” continued Girardin. “Experiencing the invigorating freshness of the landscape with loved ones – and a desire to bottle those memories.

“I like to refer to Minty as an “Après-ritivo” – meaning whether you’re just off the slopes, ending a padel match with friends or wrapping up a presentation at the office, MINTY is made for savoring all the little shared moments that spark joy in life.”

Minty is best enjoyed pure, on its own or simply combined with unflavored sparkling water to create a unique ‘MINTY Spark’ spritz. It is available in Florida, NY State and California and online.

For more information, go to pegasus-distillerie.com

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

HAWKRIDGE DISTILLERS TURNS ITS HAND TO PREMIUM ENGLISH WHISKY

February 7,2025

The UK’s Hawkridge Distillers has announced the launch of its debut premium whisky, made in partnership with the renowned Berkshire-based celebrity chef, Alain Roux.

Aged in oak bourbon barrels, the Single Malt is imbued with honeyed sweetness, toasted oak, and a hint of orchard fruits.

“English whisky is on the rise, and we’re proud to be part of its exciting resurgence,” says Phil Howarth, Managing Director of Hawkridge. “With this beautiful single malt, we’ve embraced England’s unique terroir and approach to whisky-making to create something genuinely special. This is a whisky that not only honours tradition but also pushes boundaries.”

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Known for its Gin varietals, the distillery combines the finest local ingredients with state-of-the-art techniques to create distinctly English yet globally celebrated spirits.

The new Whiskey expression will launch today at selected retailers nationwide and will be available internationally soon. 

For more information, go to hawkridgedistillers.com

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

ABSOLUT HAS SUMMER COVERED WITH NEW RTS AND RTD COCKTAILS

February 6,2025

Global Vodka brand Absolut is getting summer-ready with an expansion of its Ready-to-Serve (RTS) and Ready-to-Drink (RTD) ranges.

Delivering convenient, bar-quality cocktails, Absolut is expanding its RTS range with two new flavors: Espresso Martini and Classic Cosmopolitan (20% ABV)

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“The expansion of the Absolut ready-to-serve cocktail line introduces new trending vodka cocktails.” explained Reshma Dhati, Senior Brand Director of Marketing, Absolut. “The Absolut Cocktails Espresso Martini is made with real espresso and Kahlúa rum and coffee liqueur, the #1 brand associated with the popular cocktail1, while the Absolut Cocktails Classic Cosmopolitan brings consumers a new way to enjoy the iconic cocktail that Absolut has been an integral part of since it entered culture in the 1980s.”

Additionally, the brand is also expanding its award-winning RTD collaboration with Ocean Spray with the releases of two new expressions: Absolut + Ocean Spray Vodka White Cran•Peach & Absolut + Ocean Spray Vodka Cran•Mango™ Canned Cocktail. The new flavors will be available in Absolut Ocean Spray 12-pack which also includes fan-favorites Vodka Cranberry and Vodka Cran•Pineapple.

 

But there is also more to look forward to as this spring, Absolut’s RTD Cocktails are reviving the classics without the fuss, introducing three new flavors including: Classic Mule (7% ABV), Classic Cosmo (10% ABV), and Half & Half Tea & Lemonade (7% ABV). The new flavors will be available in The Absolut Cocktails 8-Pack, which also includes the existing Berry Vodkarita flavor.

For more information, go to absolut.com or follow @absolutus

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

WORLD WHISKEY SOCIETY LAUNCHES GREEN CODE KENTUCKY STRAIGHT BOURBON

January 29,2025

Independent bottlers World Whiskey Society has announced its latest release: Green Code Kentucky Straight Bourbon Whiskey.

A distinctly eco-friendly release, Green Code is packaged in an eco-friendly, fully recyclable bottle boasting an 84% lower carbon footprint than traditional glass and five times lighter.

“We’re constantly seeking new ways to experiment, from our liquid to our bottles, and we are excited to introduce one-of-a-kind packaging that will have a positive impact on the whiskey community and beyond,” says Alex Kogan, CEO of World Whiskey Society.

“This release reflects our commitment to exceptional craftsmanship and sustainability, proving that great whiskey can be rich in flavour and gentle on the planet.”

Bottled at 48% ABV / 96 Proof, the Green Code Kentucky Straight Bourbon boasts a nose of butterscotch, toasted oak, sweet honey, and subtle cereal grain.

Lush and full-bodied, the expression presents layers of honey, butterscotch, oak, molasses, candied apples, and dark fruit on the palate. Finishing sweet, rich, and syrupy molasses persists with a touch of fruit and toasted oak lingering throughout. This combination makes for a balanced and nuanced experience, ending in a long and satisfying finish.

For more information, go to worldwhiskey.com

BECKMANN GONZALEZ AND BOISSET FAMILIES LAUNCH CASA OBSIDIANA Into The Mix

ON THE ROCKS ADDS LEMON DROP TO ITS LINE-UP

January 28,2025

The bottled cocktail company On The Rocks, has kicked off the new year with the addition of the Lemon Drop Martini to its permanent line.

Crisp and invigorating with a delicate sweetness, the Lemon Drop Martini features layers of bright lemon, subtle notes of basil and elderflower, and a touch of vanilla for a smooth finish.

Our cocktail lovers have spoken loud and clear—the Lemon Drop Martini is one of On The Rocks’ most requested cocktails on social media,” said Carol Robert, managing director of U.S. Ready-to-Drink at Suntory Global Spirits.

“We have crafted a cocktail that not only meets expectations but sets the standard of exceptional cocktail experiences everywhere the bartender isn’t. This timeless yet elevated addition reflects On The Rocks’ dedication to delivering excellence and craftsmanship in every pour.”

The new cocktail is designed to complement spring’s flavours, whether as a standalone indulgence or paired with seasonal garnishes like lemon and elderflower. With its bright and zesty profile, the Lemon Drop Martini is like sipping on a ray of sunshine—balancing fruity freshness with sophisticated complexity.

“The Lemon Drop Martini is a timeless cocktail, and I’m thrilled to introduce its effortless elegance in a ready-to-serve format,” said On The Rocks Brand Ambassador Joaquín Simo.

“The classic Lemon Drop starts and finishes very clean and dry, while the On The Rocks Lemon Drop gently accents that essential dryness with hints of floral, herbal, and spice notes. It’s the Lemon Drop you know and love, reimagined to match today’s growing appreciation for botanical flavours.”

the On The Rocks Lemon Drop martini will be available in 375mL and 750mL and is bottled at 20% ABV.

For more information, go to otrcocktails.com

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