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Roundup

Matcha Liqueur, Organic Infusions & Vibrant Packaging

May was all about incorporate new flavour expressions and reformating the way we looked at existing brand offerings.

By: Tiff Christie|June 3,2021

Whether it be through new packaging, new formulations, new expressions or new ways of thinking, the releases in May showed us that flavour is the still the name of the game.

REDBREAST RECEIVES 11,000 BIDS FOR DREAM CASK RELEASE

Irish distillers Redbreast saw thousands of whiskey fans around the world enter a ballot to purchase its 29-year-old Dream Cask release.... Read More

LAPHROAIG RELEASES 2021 CÁIRDEAS SCOTCH

Scotch Whisky brand Laphroaig has unveiled its 2021 Cáirdeas bottling, a whisky finished in a Pedro Ximénez cask.... Read More

BACARDÍ EXPANDS REAL RUM CANNED COCKTAIL RANGE

Global rum brand Bacardi is expanding its Real Rum Canned Cocktail range with the release of three lush, tropical flavours.... Read More

BELVEDERE VODKA EXPANDS WITH BELVEDERE ORGANIC INFUSIONS

Global Vodka brand Belvedere has launched Belvedere Organic Infusions which contains 100% organic real fruits and botanicals.... Read More

BUFFALO TRACE ANNOUNCES E.H. TAYLOR, JR. WAREHOUSE C BOURBON

Kentucky Whiskey distillery Buffalo Trace has announced the one-time release of Colonel E.H. Taylor, Jr. Warehouse C Bourbon, in honour of the name-sake who left his mark on the distillery and the bourbon industry as a whole.... Read More

KAHLÚA BRING VIBRANT COLOURS TO ITS NEW BOTTLE DESIGN

Global coffee liqueur brand Kahlúa has debuted a new look for its labelling that plays on the red and yellow colour palette of the original.... Read More

MAKER'S MARK & ORLANDO SORIA WANT TO MAKEOVER YOUR HOME BAR

Global Bourbon brand Maker’s Mark has teamed up with Celebrity Interior Designer Orlando Soria to bring people together for the ultimate #MakersHour cocktail hour with its Remarkable Home Bar contest.... Read More

LUXURY WHISKEY BRAND WOLVES RELEASES SPRING RUN

Californian luxury whiskey brand Wolves Whiskey is back with its third limited-edition, online-only release titled “Spring Run.”... Read More

TIA MARIA RELEASES MATCHA CREAM LIQUEUR IN US

International coffee liqueur brand Tia Maria has introduced an indulgent creamy liqueur with the distinctive flavours and natural caffeine of Japanese green Matcha tea extract... Read More

SKYY VODKA RELAUNCHES WITH INNOVATIVE NEW LIQUID

Iconic, global Vodka brand Skyy has announced a relaunch that includes a new, modern pack design and liquid refresh formulated to enhance the vodka + soda.... Read More

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Matcha Liqueur, Organic Infusions & Vibrant Packaging

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